Introduction Customer service management refers to the strategies, tactics and technologies that are implemented by various organisations in order to retain existing and attract prospect customers. It helps to maintain good relations with the clients by rendering them good services. For all the ...

INTRODUCTION In the developed business environment digital tools and technologies are considered as the most essential aspect that plays a vast role in the growth and development of the business at a large level (Aubert, Schroeder and Grimaudo, 2012). In the sector of the services industry, travel ...

INTRODUCTION Sustainable tourism development refers to making strategies to improve the attraction of tourist places along with increasing their positive impact on society and the environment. It involves an effective concept of visiting the specific historical place and putting efforts to make ...

INTRODUCTION Marketing is determines the need and want of target market of customers and those needs are make profit. Tourism organizations first understand the needs of customers (Walker and Walker, 2016). In this report marketing manager of Thomas cook plan for summer 2018 holiday visit Morocco ...

INTRODUCTION Travel and tourism plays a significant role in the economy of a nation. They provide with the service of travelling, accommodation, sightseeing etc., where ever the travellers wants to visit. A successful entrepreneur is the one who manages and develop organisation so as to gain ...

INTRODUCTION Heritage and cultural industry plays an important role in tourism industry. The main aim of this report is to understand the importance of heritage and cultural industry. The report deals with different scenario and it helps to analyze the growth and development of heritage and ...