Strategy Planning | External Analysis

Question . “In simple terms, Strategic Planning is a means through which the companies differentiates themselves from their rival firms by capitalising strengths for providing constantly better value to the customers against its rivals.”

It is important that before, a company establishes its strategic plan, it reads the factors that may have an impact on its growth. Prepare a PPT and a document work for your strategic planning assignment, that talks about the different elements of the external approach of strategic planning. In your assignment include:

1. What Is External Environment?

2. Why Is It Important to Analyze External Environment?

3. What Are the Approach to Use in the External Analysis?

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